Updates to Salesforce are always real-time and triggered by VanillaSoft result codes. The upgraded integration “empowers a sales team with immediate information updates across both platforms so agents using either system can take action without delay.” “Leads coming in from outside sources, such as marketing automation, would be immediately shared with VanillaSoft.” For example, “marketing may examine old leads or accounts in SFDC and create a new campaign for these, sending them back into VanillaSoft for pursuit by SDRs.” “In most cases, organizations use SFDC as the primary hub for all their lead and account information,” noted Product Marketing Director Bergen Wilde during a demo to GZ Consulting. Salesforce reporting “accurately shows conversion ratios and funnel math from stage-to-stage and team-to-team.” The integration also supports improved Salesforce reporting and dashboards, providing a unified reporting interface for all sales activities. Prospects from VanillaSoft’s AutoKlose subsidiary are fed to VanillaSoft and uploaded to Salesforce. The Salesforce integration is bi-directional with instant updates. VanillaSoft also announced new technology partnerships with Chorus (ZoomInfo) and Zapier. First, VanillaSoft upgraded its integration with Salesforce, providing synchronization of accounts, contacts, leads, activities (e.g., Tasks, Events, History), and opportunities. VanillaSoft announced a trio of new or upgraded integrations for its Sales Engagement Platform. “They can also focus on keywords, such as a competitor’s name or pricing information, and go directly to those parts of the discussion instead of having to sit through the entire call.”Ĭustomer Success and Account Teams can review preceding conversations, review conversations before quarterly business reviews, and share the voice of the customer or product feedback with other teams.Ĭhorus has over 20,000 customers. “With Chorus, reps can review top performers’ recordings on their own schedule,” said Alyson Baber, commercial sales leader at Zoom. Users also have access to a library of best practices spanning various topics, including objection handling, pitching to specific verticals, or value discussions. Managers and trainers can assign listening and provide feedback, which can be reviewed during walks, commutes, or downtime. Hashtags and mentions assist with tagging and sharing. They can also share key moments with colleagues via Slack, email, and text. Users can listen to calls, speed them up, and pause them. The app supports core Chorus features on Android and iOS phones. TechTarget Priority… on What Is Intent Data?Ĭlearbit Data Activa… on Clearbit for ClariĬhorus, which was acquired by ZoomInfo last summer, rolled out a mobile app for its conversational sales service. NetLine INTENTIVE Bu… on Informa Acquires NetLine Gong Engage (Generative AI + Sales Engagement)įollow me on Twitter My Tweets Categoriesĭ&B.AI Labs… on D&B Hoovers Expands Conte….LeadGenius Campaign Plays, Rapid Enrich, & APAC Expansion.View MichaelRLevy’s profile on LinkedIn.View Michael_R_Levy’s profile on Twitter.
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